Media & Influencer Relations
We turn media rooms into online corporate newsrooms buzzing with click-me headlines, develop real-time news releases, provide media pitching and customized influencer relations programs.
We deliver training on social media development add management, media training/crisis communications, and effective writing workshops delivered in person or via webinars. Each session is hands on – meaning communicators are taught the skills that put theory into practice.
Thought Leadership Strategy
We develop persuasive content products including blog posts, podcasts, webinars, articles and videos designed to position you as an influencer amongst your stakeholders.
Social Media Marketing
Sharing social content with direct calls-to-action for genuine audience engagement and nurturing follows a customized strategy. We develop branded communities for all social media platforms and create interactive storytelling experiences using a mix of video, audio, and text.
Today’s corporate storytelling comes in many forms. We create blogs, interactive white papers, hosted webinars, customized newsletters and campaign-focused microsites.
We develop strategies and content for websites, intranets, develop employee advocacy programs and complete communication plans. We create listening dashboards for reputation management and develop digital participation policies for B2B, B2C and B2G.
Our omni-channel approach mixes advertising and marketing tactics along with audience development to promote your branded content. Content mapping coupled with lead generation strategies increase conversion while strengthening brand credibility. We amplify branded content and messages using a strategic mix of earned, owned and paid media to target audiences. Our metrics and analysis programs show the ROI in thought leadership.
We’re certified users and trainers with today’s leading industry vendors including Hootsuite, MeltWater, AdEspresso, Facebook Blueprint, Hubspot and Cision, as well as other leading software tools. We work with data, AI and sales management vendors like AirPR, Carto, Salesforce and Amazon Web Services.
We design storyboard and corporate presentations, signage for conference booths, infographics, ebooks, social ads and shoot video. We work with all industries and government to create maps and technical diagrams.